Lessons on Guest Speaking

Recently, Heartwrite was invited to be part of a programme designed for new entrepreneurs who are either undergraduates or part of the Alumni at a local university.  The programme addressed the topic of using social media for business. To prepare for our talk, we discussed which part of our business story we would share.  However, …

Ready, Mind Set, Go: Writing a Company Profile

Company profiles can be pretty standard stuff. The thing about that is you run the risk of having little to none of your personality show up. Go into writing your company profile with the right mindset by following our tips.

The importance of being obvious: Writing a Company Profile

This is Part 1 in a series of 3 on how to prepare a Company Profile. One of the things we love to do at Heartwrite is have a good chat with our clients, over coffee. We get to do that when it comes around to writing company profiles, especially at the beginning of our …

How to face the fear when starting a business

When we got Heartwrite off the ground with not one but two clients within days of deciding to start the company, we couldn’t be happier.  Or more easily misled. We got so busy doing the research and writing work, that the other important task of building the business took a backseat.  No wonder, then, when …